Niche—Your Unique Area Of Expertise
Niche is one of the least understood and most under-appreciated areas of marketing. It’s a challenge to most business owners to figure out a viable niche. It’s easier than it seems though because we start from where you are.
What we’re looking for is a way to combine your background and experience in new ways. You want to command a niche because of your unique expertise. When you’re an obvious expert in a niche, you’re prominent and it’s easy to sell your services. Here are the problems this service solves.
- You don’t know what your niche is or what it should be. Sure, you understand the concept of a niche and know it’s important. But, you haven’t yet figured out how to position your business using a niche.
- Without identifying a niche, you’re one among many “me too” competitors. You haven’t claimed a niche and your business doesn’t stand out.
- You can’t increase your prices because of stiff competition. When you work out how to stand out in a niche, higher prices are a natural byproduct.
Expect These Kinds Of Outcomes
From a Niche Coaching Session
Here’s what you can expect to get out of your Lazer Coaching session:
Niche—Your Unique Area Of Expertise
- You have a clear niche that’s obvious to ideal clients. Your niche is written and it’s exciting to have clarity on the right niche for you.
- Your expertise makes you stand out in your niche. You shine because your background is so strong that you’re an obvious expert. Ideal clients sit up and take notice.
- It’s easy to raise your prices when you’re an obvious expert. All of a sudden, marketing’s become easier. You have a sense of inner calm knowing you’ve finally landed in the right place.
Niche Coaching Delivers These Benefits
It’s Efficient and Fast!
These are the benefits you can expect to get from having a Niche Coaching session:
- It’s an inexpensive way to solve a major marketing challenge. In a couple of hours, you’ve solved a problem that could take you weeks and months struggling on your own.
- It’s quick and productive. One-on-one coaching from a professional marketing coach brings amazing results. We focus like a laser on your exact situation.
- You receive a recording of the conversation. We’ll be talking about specific action items for you to take. We’ll identify language you can use in future marketing. You can be present in the moment as we work, knowing the call is recorded.
- You get a professional coach who understands business. Selling services is my specialty and we don’t waste time on your orienting me to your business. I’m both a sounding board and an advisor.
How the Service Works
It’s Quite Simple—And Affordable!
You sign up for a 2-hour session, pay by PayPal and calendar the session. The price is $300. That’s all there is to it. Here’s the breakdown of what you can expect to happen.
- Click this link to sign up.
- Pay through PayPal. This makes it simple, easy and secure for you.
- You get some prep work by autoresponder. The more information you give me to start with, the better results you are going to get. Note that you will get great results without completing the prep work, but you’re cheating yourself if you do that.
- Schedule the call.
- Send back the prep work at least a day in advance so I’m the best prepared for our conversation. You don’t want me to have to waste time during the call getting up to speed on your prep work!
- We get on the phone and focus our time and energy on your issue. Like I said, it’s quick.
- You get an MP3 recording of our conversation with action steps to take next. Relevant information and language from the conversation is recorded for you.
- You get a written description of your niche, along with any action steps you need to take. These are notes that I’ve taken while we’re on the phone. The purpose of the notes is show you the visual organization of the niche.
Sign Up Now! You’ll be glad you did.
The sooner you get started, the sooner you can use your new niche. You quickly get clarity on one of your biggest marketing issues in the fastest way possible…and it will be fun!